Results for 'Barbie'

Marketing

Barbie goes green: Mattel announces doll line made of recycled plastic

'The future of pink is green' — reads the tagline of Mattel's new range of eco-friendly dolls.
Advertising

Barbie bets on ‘empathy’ to change the world

It’s the iconic doll brand’s new campaign based on neuroscience research from Cardiff University.
Digital

Viral Now: Moschino Barbie ad breaks gender stereotype

OOH

Mattel creates exclusive doll house to showcase Barbie

News

Understanding kids critical to successful kids marketing