Results for 'boAt'

People Spotting

boAt announces expansion of leadership team

The company has increased its workforce by over 110 employees and is now over 300 boAtheads strong.

boAt and Digitas India partner to celebrate World Music Day

World Music Day is celebrated on June 21, a day that recognizes the joy that music brings to everyone’s lives.

boAt partners with Warner Bros. Consumer Products and DC to release Super Hero Themed Audio Devices

The DC themed collection will be available on starting 18th June, 12pm.
Social Media

Brands release their own 'Brahmastra' memes in response to trailer launch

Zepto, Dunzo, Swiggy, Tinder and Bookmyshow were some of the brands who hopped on to the trending trailer with memes.

boAt’s new campaign celebrates the Gen-Z smart way of life

The brand roped in influencers like RJ Kisna and Divija Bhasin to bring out the content creators’ POV of ‘doing more’ with an Xtend.

"Our focus this year will be on growing the wearables category”: boAt’s co-founder Aman Gupta

The co-founder and CMO opens up on how the explosively growing boAt Lifestyle intends to expand offline. Obsessive about reading the market he says that "If you don't listen to your consumer, you will die."

Dual Microphone and Detachable Boom Mic

Social Media

Brands play on Zomato, Swiggy's brief outage

Users were unable to place orders and faced payment related issues while using the food delivery apps. Here is how netizens and brands reacted.
Points of View

McDonald’s to Dabur Honey: A look at Rashmika Mandanna’s spectrum of endorsements

The 'Pushpa' actor has become a popular face in adland. She's endorsing brands across product groups, that have little in common except her! What kind audience does she appeal to? Will her popularity last?

Bira 91 partners with boAt to launch ‘BOOM’, a limited-edition collection of audio devices

The craft beer brand has released a music video promoting the collection.