The company has increased its workforce by over 110 employees and is now over 300 boAtheads strong.

World Music Day is celebrated on June 21, a day that recognizes the joy that music brings to everyone’s lives.

The DC themed collection will be available on boat-lifestyle.com starting 18th June, 12pm.

Zepto, Dunzo, Swiggy, Tinder and Bookmyshow were some of the brands who hopped on to the trending trailer with memes.

The brand roped in influencers like RJ Kisna and Divija Bhasin to bring out the content creators’ POV of ‘doing more’ with an Xtend.

The co-founder and CMO opens up on how the explosively growing boAt Lifestyle intends to expand offline. Obsessive about reading the market he says that "If you don't listen to your consumer, you will die."

Users were unable to place orders and faced payment related issues while using the food delivery apps. Here is how netizens and brands reacted.

The 'Pushpa' actor has become a popular face in adland. She's endorsing brands across product groups, that have little in common except her! What kind audience does she appeal to? Will her popularity last?

The craft beer brand has released a music video promoting the collection.