Results for 'Fair & Lovely'

Points of View

Should HUL give Glow & Lovely a new formulation?

Or is a name change statement enough? Experts weigh in on the debate of the moment.
Marketing

Debate around fairness creams: room for grey areas

Loss of revenue for the company and its negative impact on jobs, the incomes of those in the distribution chain are factors to be considered seriously.
Guest Article

"Privilege of being fair created fairness cream market, not the cream"

An analysis of HUL's move to drop 'Fair' from Fair & Lovely - this time, from the lens of society and culture.
Marketing

What can the fairness segment learn from HUL's move towards skin colour equality?

HUL recently announced that it will stop using the word ‘Fair’ in the name Fair & Lovely in attempt to make the brand 'more inclusive'.
Guest Article

Dropping ‘the’ word – Fair or Unfair?: An analysis of HUL's move

Just changing the name barely cuts it, feels our guest writer. The company ought to stop production, apologise, he opines.
Digital

The Glitch to handle Fair & Lovely’s digital duties

Guest Article

Pops on dear friend Balki's yellow writing pad...

Marketing

HUL's Kanika Kalra quits

Media

How Star turned Kabaddi into a TRP Jackpot

Guest Article

What does its biggest effectiveness award say about the desires of the advertising industry?