Results for 'Grofers'


Day one of India’s 21-day lockdown cripples its online delivery giants

A steep surge in orders and inability of the firms' to service them due to the lockdown has led many to suspend operations.

Grofers tries programmatic OOH with Mindshare, Xaxis and Lemma

The digital out-of-home campaign for Grofers’ GOBD sale was unveiled at CSI Mumbai Airport, with the help of programmatic outdoor platform Lemma
Brands and Sports marketing

Sports television broadcasting is here to stay...

In a digital era, how is television still a viewer's companion and an advertiser's friend?

Red FM becomes Orange FM for Grofers

The radio station also changed its tagline 'Bajaatey Raho' to 'Bachaatey Raho'.

"We spend 4.5% of total media buying budget on 'Sales'": Grofers' Prashant Verma

A quick chat with Grofers' VP Marketing on sidelines of its ongoing sale.

Online platforms turn to private labels to boost profit

Having products under private labels has become a major strategy online players use to boost their profit margin.
Points of View

Grofers takes on the supermarket; hard-sells price factor




How is the Plastic Ban affecting businesses?


Spice up your love life with #D20 Dictionary, says Durex