Results for 'Hotstar'

Interviews

"We need third-party measurement body to truly unlock the advertising VOD play": Akash Banerji

In an interview with afaqs! VOOT's Akash Banerji talks about the AVOD space and the challenges posed by the lack of a third-party measurement body.
Advertising

Have you seen it all? Asks Hotstar’s new ad …

The new ad film attempts to draw users to the free part of the platform
Media

Digital Curated Content Complaint Council [DCCC] launched

The Council was launched at the India Digital Summit on 5th February 2020.
Advertising

Hotstar's advertorial asks if India is 'Out Of Love'

A look at the OTT platform's survey to promote the show.
Media

“Regional content accounts for 40% of overall consumption”- Hotstar Report

The “India Watch Report” is an annual study on consumer behaviour on Hotstar
Media

"The challenge is creating something people are ready to pay for": Ashish Golwalkar

A look at what the new team is up to
Interviews

“Adaptation is not a strategy for us”: Gaurav Banerjee, Star India

An interview with the president and head, Hindi Entertainment - Star India
Companies

Diamond Producers Association launches ‘Pyaar Actually’ with Hotstar and Wavemaker

First-ever web series by the brand as part of its ‘Real is Rare’ campaign.
Media

"Sacred Games S2 our most-watched show in India": Netflix

The streaming giant, in a letter to shareholders, said it is pleased with the results of the lower-priced mobile-only plan it launched in India earlier in July.
Interviews

“An OTT series is like shooting a film”: Ritesh Sidhwani

Excel Entertainment’s co-founder speaks about the similarities between films and OTT and the digital ecosystem…