He will be mentoring the senior leadership team in augmenting the company's offerings across data, content, and community solutions.

The account was won following a multi-agency pitch.

She will be working out of IdeateLabs' Mumbai office.

Planet Marathi is the world’s first Marathi OTT platform .

The company will be responsible for the channel launch and manage the brand’s end-to-end marketing duties, including creative communication, content marketing, and media strategy, planning and buying.

He will be reporting to Vrutika Dawda, Director at the agency.

The new wins include brands like Tata Tele Business Services, UTI Mutual Funds, TransUnion CIBIL, IDC Technologies amongst others.

IdeateLabs will handle 360-degree communications including offline and online marketing duties for the brand.

Divya will be based out of Mumbai office.

The agency will handle the brand’s social media strategy, end-to-end planning, creative development and query management.