Results for 'Kingfisher'

People Spotting

Ikea's Mohit Raina joins United Breweries as category director for Kingfisher

Raina was formerly the marketing communications manager at Ikea.

Amid IPL 2024's echoes, here are some past ads painting a memorable melody

Commercials from Vodafone, Kingfisher, Pepsi India, Jio, CRED, and others that have made a lasting impression on viewers.

Kingfisher celebrates “#NoFilterFriendships” in its latest campaign

Conceptualized and created by Ogilvy India, the ad film encourages individuals to shed pretences and be themselves.

ICC Cricket World Cup 2023 attracts surrogate advertising from alcohol brands

The tournament has some major alcobev names, including Bira91, Royal Stag, Jacob's Creek, Pernod Ricard India, Kingfisher, Black & White, and Diageo associated with it.

Kingfisher's launches online merchandise store KF.LIFE

From trendy apparel to captivating board games and stylish bar accessories, each item has been meticulously designed in-house.

Kingfisher ropes in Rashmika Mandanna, Varun Dhawan as brand ambassadors

The brand’s new ‘Spread the Cheer’ campaign marks Kingfisher celebrating this year as the ‘Year of the Cheer’.

United Breweries' Gurpreet Singh on liquor trends in a market caught in intermittent lockdowns

A chat with the marketing head of United Breweries is telling of the trends in the liquor industry during lockdowns and unlock.
Guest Article

The 'King' of good surrogate advertising…

The former adman recalls his Kingfisher Airlines pitch and credits Vijay Mallya for creating what he terms as the only real surrogate in the liquor category.

ASCI registers complaints against alcohol ads aired during IPL season

Complaints against eight ads for whisky, beer and white liquor brands have been registered in the past month.

New Kingfisher ad features a father-daughter pair bringing Goa to their homes

A father tries to cheer up his daughter, despairing over a failed Goa trip plan and breaks out the Kingfisher beers for a round of in-home consumption.