Results for 'MasterCard'

People Spotting

Microsoft's Prerna Korla joins Mastercard as Director of Communications, Asia Pacific

Previously, at Mastercard, she was working as Senior Communications Manager.

Hit wicket or hit songs? Reviewing the impact of World Cup 2023 anthems

Industry experts analyse success factors, challenges, and strategies for World Cup brand anthems.

ICC signs Mastercard as global partner for Men’s Cricket World Cup 2023

Mastercard will be a global Partner for the ICC Men’s Cricket World Cup 2023 to be held in India between 5 October and 19 November 2023.
People Spotting

Mastercard appoints Gautam Agarwal as Division President, South Asia & Country Corporate Officer, India

Gautam takes the mantle from Nikhil Sahni, who is assuming a new regional role within the company.

Mastercard bets on sports and e-sports sponsorships to reach young audiences

Raja Rajamannar, Chief Marketing & Communications Officer, Mastercard, talks about the company's AI-based marketing engine, and association with cricket in India and e-sports.

BCCI and Mastercard’s new campaign promotes women’s cricket in India

The campaign showcases the incredible game that women play and exhorts the viewers to support the women’s cricket team.

Mastercard acquires title sponsorship rights for all BCCI international and domestic home matches

It will be the title sponsor for all domestic and international matches (both women and men) held on home ground.
Marketing Initiative

Mastercard and Citi India seemed to have cracked the Diwali campaign code

The video is the perfect cue to welcome the season of festivities.

Mastercard puts the ‘expiry’ date of critically endangered species on its gift cards

For every card purchased, a $1 donation will go to Conservation International to help protect wildlife and these species.

Mastercard lauds unsung heroes of COVID-19 pandemic

The company has a stated objective of enabling 10 million merchants with digital payments acceptance infrastructure, along with financial literacy this year.