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Results for 'McCann'
By
afaqs! news bureau
Advertising
Coca Cola positions its 'Zero' product as best ever in new pre-historic ad
In a new campaign by McCann, featuring dinosaurs and a meteor, the brand asks: is this the “Best Coke Ever?”
By
afaqs! news bureau
Advertising
Perfetti forays into the fruity candy segment with a Vitamin C enriched Alpenliebe
The new Alpenliebe JuiCyfills candy has a liquid filling inside and contains fruit juice content and Vitamin C.
By
afaqs! news bureau
Advertising
Our freedom or theirs? Why not both - asks WWF's ad film
Peacocks on highways, kangaroos on sidewalks, sheep at our doorstep... The lockdown has led to newfound freedom for animals.
By
Abhinav Anand
Planner's Journal
"Brands should avoid 'class participation' for the sake of it": Rasika Fernandes, McCann
In a new series Planner's Journal, we explore what the world looks like from the perspective of those in charge of mining consumer insights every day.
By
Abid Hussain Barlaskar
Advertising
Dettol out with first ‘home made’ ad film
While the ad drives home the effectiveness of soap against germs, it is a replication of a viral ‘soap trick’ video, a popular science experiment.
By
afaqs! news bureau
People Spotting
McCann’s Partha Sinha to join The Times Group
His responsibility will be to grow revenue and facilitate interaction between brands and content
By
afaqs! news bureau
People Spotting
Sambit Mohanty joins McCann as Head of Creative - South
Prior to joining McCann, Sambit was National Creative Director at JWT Delhi
By
Ananya Pathak
Advertising
OLX gets chef Sanjeev Kapoor to influence behaviour
The brand guides users on how to 'box' and 'unbox' unwanted items with new campaign.
By
afaqs! news bureau
Media
VOOT Kids shows upside of screen time with 'Masti Mein Achhai' campaign
VOOT Kids is a subscription led platform priced at Rs 799 for a year with a 30-day free trial and Rs 99 per month with a 7-day free trial.
By
Aishwarya Ramesh
Advertising
Indian agencies bring home 64 metals at Spikes Asia Awards 2019
Dentsu Webchutney, FCB Ulka, Leo Burnett and others, win big at Spikes Asia Awards 2019
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