Results for 'Mother's Recipe'


Mother's Recipe launches ‘Mumbai ka Pyaar’ campaign with Mumbai local train branding

The train branding will feature various products including papads, pickles, cooking pastes and instant mixes.

Mother’s Recipe picks 'Bang In The Middle' to service its mainline creative account

The mandate covers mainline advertising, BTL, and retail.

Mother’s Recipe unveils its Summerwala Sharbat DVC with a new tagline

With the concept of reminiscing childhood memories, Mother’s Recipe has replicated the same in their latest DVC for Summerwala Sharbat.

Why 'chutney' is key to Ching's Secret’s recipe for success

Capital Foods, the parent brand of the Desi Chinese food brand, recently got an interim relief in a trademark infringement battle over the use of the name 'Schezwan Chutney.'

In conversation with 5 CMOs helming 'kitchen hack' brands

A chat with executives from ITC, Mother’s Recipe, iD Fresh Foods, Jubilant FoodWorks, Nilon’s about the ready to cook segment, at CMO Week – 2nd edition.

Mother’s Recipe introduces its newly launched spout pack Szechwan chutney

Mother’s Recipe has recently launched its Desi Szechwan chutney 200gm spout pack at Rs 55, which is hygienically made and hassle-free for consumers.

Mother’s Recipe forays into chutneys segment with Desi Szechwan sauce

The Szechwan chutney was first launched on e-commerce platforms and the company is actively working to generate trials among consumers with a pack that is priced at Rs 10.
Points of View

Sympathy, Support, Silence… What’s the best strategy for a brand today?

While India is navigating turbulent waters, what should brands do? The COVID-19 crisis is uncharted territory and no brand has planned for it.

Packaged chutney for time-strapped millennials

A quick chat with Mother’s Recipe's Sanjana Desai on the new launch.

Social Panga becomes the digital marketing partner for Mother’s Recipe

Agency to augment brand's consumer engagement across all digital platforms with a significant focus on the millennials.