For the film, conceptualised by Ogilvy India, all the work - from opening up services to closing the loop on the final film - was done remotely

In the wake of the issue that has hit the advertising industry, the AAAI has come up with an idea to protect an agency's creative ideas

Kainaz Karmakar, Harshad Rajadhyaksha and Sukesh Nayak have been appointed as Chief Creative Officers

Hindustan Unilever's (HUL) hair-care brand-Clinic Plus has sure come a long way.

Communications consultant Karthik Srinivasan critiques the Fevicol sofa ad...