Results for 'Ola'

Digital

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Digital

#OlaValentrip

People Spotting

Hemant Bakshi takes the helm at Ola as CEO

He was the executive vice president of Unilever marketplace and chairman of Unilever Indonesia.
Brands

Ola tests new premium service under Prime Plus

The new service that goes live today in Bangalore, allows customers to book rides without cancellation or operational hassles.
Advertising

Why is EV maker Ather Energy talking about its Li-ion batteries in its latest ad?

The ad features Shreyas Seethapathy, a battery and motor engineer at Ather, enjoying a cup of ice cream on top of an oven.
Points of View

Ola Electric under fire for faulty bikes

What impact could Ola's EV mishaps have on the brand and the two-wheeler EV segment?
Marketing

Ola’s ‘8 missed calls from mom’ clickbait for International Women’s Day, draws universal ire

Using such antics isn’t funny, or smart marketing.
Profile

Fintech to alcobev to skincare: a glance at Aishvarya Murali’s journey in the world of marketing

Ola’s ex-marketing head has forayed into brand consulting and has even founded a startup. A conversation with the marketer.
Marketing

Ola zooms into quick grocery delivery service with Ola Store

Promising delivery of essential groceries in 10-15 minutes, Ola re-enters a segment it exited a few years ago.
Marketing

Ola forays in used cars marketplace

Ola Cars will compete with players like Cars24, CarTrade, CarDekho and Droom.