Results for 'Parle'


Parle Agro aims for low-income households with the new 'Mini Frooti' offering

The brand’s Rs 5 carton pack has taken a new shape. Parle Agro's head of marketing breaks down the strategy behind its growth.

Charged by Thums Up, Parle, & Britannia ads to stream on JioCinema Brand Spotlight during IPL 2024 opener

'Brand Spotlight' is JioCinema's latest advertiser innovation, specifically designed to help advertisers across the board.

Parle Products launches 'Fab Feel' campaign for its Fab biscuits

It has been conceptualised and crafted by League Brand Partner and Paperboat Design Studios.

Parle extends partnership with Celebrity Cricket League for tenth season

For the seventh time as the co-presenting sponsor, Parle, under its brand Parle 20-20, is set to launch the 'Parle 12th Man' initiative.

Ayodhya's Ram Mandir inauguration becomes a brand bonanza

As devotees gather for the consecration of the temple, here are some of the brands that do not want to miss out.

Delhi High Court rejects PepsiCo's plea in 'For The Bold' trademark dispute with Parle

The court has temporarily barred Parle from featuring tagline as part of its advertising campaign.

As Parle tops Kantar’s most chosen in-home brand chart

…Britannia runs the show outdoors.

Parle Kismi’s new campaign positions the candy as an enabler of romance

Krishnarao Buddha, senior category head, Parle Products, talks about the campaign and its positioning in India’s candy market.

Delhi HC restrains Parle from using FAB!O, rules in favour of OREO

The court has barred Parle from manufacturing, packing or selling its chocolate biscuits in the offending trade dress/pack.

Parle Products retains most chosen FMCG brand spot on Kantar Brand Footprint ranking

Amul, Britannia, Clinic Plus and Tata Consumer Products round up the top five spots.