Results for 'Patanjali'

Marketing

Can Apple Cider Vinegar become the new Chyawanprash?

Apple Cider Vinegar made an entrance on the immunity block recently. Can this alien 'flavour' go mainstream in India? It caught Dabur's eye, after all.
Points of View

Despite slap from AYUSH Ministry over Coronil ads, Patanjali gained mileage, rue experts

As Santosh Desai points out, the ministry’s ban on Coronil ads doesn’t matter now because Baba Ramdev has already got loads of free publicity.
Marketing

Patanjali claims to have found first-ever Ayurvedic cure for COVID-19; launches Coronil

The medicine has a 100% recovery rate within 3-7 days and 0% death rate.
Points of View

Will nationalist sentiment increase demand for local brands?

PM Narendra Modi's speech earlier this week gave the 'Swadeshi' sentiment a boost. Will this impact brand choice?
Social Media

After Dettol, Baba Ramdev takes a shot at HUL's Lakme...

Baba Ramdev's latest tweet compares Lakme's product vs. a similar one by his own company, emphasising on the price disparity between the two...
Social Media

Dettol accuses Baba Ramdev of misleading consumers?

The hand sanitiser giant responds to Baba Ramdev's tweets with the present pricing figures and asks to refrain from spreading fake news.
Social Media

Baba Ramdev takes dig at Dettol on Twitter; Dettol responds...

The comparison was between the price of sanitiser from Dettol India and from his own company, Patanjali Paridhan.
Guest Article

What can the M&E sector expect from the budget?

Points of View

The Tata focus on FMCG - who will it impact the most?

Marketing

Jio is India's Buzziest Brand