Results for 'Patanjali'


How Sensodyne charted its place in India’s $1.8 billion oral care market

In a conversation with afaqs!, Bhawna Sikka, Haleon’s oral healthcare category head, breaks down the brand’s marketing strategy to take on the Indian oral care market.

Will advertisers continue to back TV news as digital publishers grow in size?

At the first edition of The Future of News Conference & Awards, curated by afaqs!, the panellists discussed advertisers and media planners' perspective on TV news.

CSE responds to Dabur and Patanjali’s statements

Both brands had responded to CSE's investigation where they failed the NMR test (it checks for honey's purity) conducted at a German laboratory.

Can Apple Cider Vinegar become the new Chyawanprash?

Apple Cider Vinegar made an entrance on the immunity block recently. Can this alien 'flavour' go mainstream in India? It caught Dabur's eye, after all.
Points of View

Despite slap from AYUSH Ministry over Coronil ads, Patanjali gained mileage, rue experts

As Santosh Desai points out, the ministry’s ban on Coronil ads doesn’t matter now because Baba Ramdev has already got loads of free publicity.

Patanjali claims to have found first-ever Ayurvedic cure for COVID-19; launches Coronil

The medicine has a 100% recovery rate within 3-7 days and 0% death rate.
Points of View

Will nationalist sentiment increase demand for local brands?

PM Narendra Modi's speech earlier this week gave the 'Swadeshi' sentiment a boost. Will this impact brand choice?
Social Media

After Dettol, Baba Ramdev takes a shot at HUL's Lakme...

Baba Ramdev's latest tweet compares Lakme's product vs. a similar one by his own company, emphasising on the price disparity between the two...
Social Media

Dettol accuses Baba Ramdev of misleading consumers?

The hand sanitiser giant responds to Baba Ramdev's tweets with the present pricing figures and asks to refrain from spreading fake news.
Social Media

Baba Ramdev takes dig at Dettol on Twitter; Dettol responds...

The comparison was between the price of sanitiser from Dettol India and from his own company, Patanjali Paridhan.