Results for 'Reebok'


Netflix’s Kho Gaye Hum Kahan is a lesson on seamless brand integrations

The movie has some exceptional brand integrations that work with the story naturally yet stand out, we take a look at all of them

Reebok ropes in Taapsee Pannu and Suryakumar Yadav as brand ambassadors; launches ‘I am the New’ brand campaign

The new campaign encourages audiences to see the playground differently and embrace fitness as a way of life.
People Spotting

Kanika Nijhawan moves to Adidas as Brand Director

Prior to this, Nijhawan was associated with Reebok.

Reebok partners Jelly Belly for colourful sneaker collection

The collection is inspired by jelly bean flavours that the latter offers, and is available for both kids and adults.
Social Media

US rapper Cardi B in hot water over Reebok sneaker magazine cover

The picture portrayed the rapper as an avatar of Goddess Durga, which led netizens to take offence.
Social Media

Reebok ends partnership with CrossFit over CEO's racist tweet

Glassman's racist tweet has cost him more than social media credibility. CrossFit will no longer be working with Reebok, Rogue Fitness.
Social Media

How shoe brands are trying to stay relevant during lockdown

Footwear matters the least when you're on a Zoom call. What then are brands like Adidas, Reebok, Nike, Bata, and others doing to stay in the conversation?

Reebok gets a new logo

The new logo will be rolled out in 2020
CMO Special

Silvia Tallon

Senior Marketing Director, Reebok India
People Spotting

Iraj Fraz Batla joins DDB Mudra Group as ECD