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Results for 'Sony LIV'
By
Benita Chacko & Yash Bhatia
Marketing
Shark Tank Pros on how to best capitalise a swim in the dreaded Tank
The business reality show helps brands with top of the funnel marketing, but how can they ensure long-term results?
By
afaqs! news bureau
Advertising
Shark Tank India Season 3 waves with new sharks and partnerships
Shark Tank India season 3 is streaming on Sony LIV.
By
afaqs! news bureau
OTT Streaming
Sony LIV onboards 3 sponsors for Australian Open
The Australian Open LIVE coverage is set from January,14 to 28, 2024.
By
Benita Chacko
OTT Streaming
We aim to create smaller, more frequent content to influence habit formation: Sony LIV’s Aman Srivastava
The marketing head speaks about the platform’s growth strategy, focus on regional markets and the upcoming season of Shark Tank India.
By
Benita Chacko
Marketing
iD Fresh Food has a q-comm strategy and it is a no-brainer
Rahul Gandhi, CMO, speaks about the brand’s growth plans, domestic and international expansions and its marketing strategy.
By
Benita Chacko
Media
Can Sony LIV raise MasterChef India's stature to rival KBC's?
Ranjana Mangla, head ad revenue, Sony LIV, speaks about the culinary show's exclusive streaming on the OTT platform.
By
afaqs!
Media
Sony LIV partners with prominent brands for extensive coverage of Asian Games 2023
EatFit, Maruti Suzuki India, and JSW are the co-presenting sponsors.
By
afaqs! news bureau
Media
Sony LIV highlights India's sporting resurgence in Asian Games latest campaign
Directed by filmmaker Nitesh Tiwari, the campaign brings out facts and trivia on multi-sport events through young characters.
By
Benita Chacko
Media
How brands play Kaun Banega Crorepati for millions of views
The format makes it a favourite for brand integrations. It also keeps them subtle so the audience does not mind their presence in the show.
By
afaqs! news bureau
Advertising
Shark Tank’s new ad takes a dig at business dynasties
The ad made by Tanmay Bhat and team highlights how the show has made it easy for small businesses to receive funding.
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