Abhinav Anand

Stories by 'Abhinav Anand'

Media

Impact of secure player experience on acquisition and retention

In a recent online panel discussion, top executives from the gaming industry discussed this topic.
Marketing Initiative

Beam Suntory bags international awards held in London and California for its blends

With a Gold and Double Gold at SIP Awards and bronze at London Spirits Competition, Oaksmith® Gold’ and ‘Oaksmith® International’ bags global recognition.
Marketing Initiative

CoinDCX forays into the world of Indian Cricket

CoinDCX becomes the first crypto exchange brand in the history of cricket sponsorship to sponsor a major cricketing series.
Brands and Sports marketing

Fans and advertisers gear up for Premier League’s 30th season

With the league commencing from 14th August, advertisers have much to gain by engaging with the league’s premium audience.
Media

‘The great streaming experience’: opportunities and challenges

In a recent online panel discussion, top business executives discussed the challenges and opportunities that the regional OTT platforms face these days.
Brands and Sports marketing

World Test Championship: Is India ready to be crowned the king of Test Cricket?

The much-awaited WTC final is almost around the corner. Starting June 18th is the quest among two teams to bring home the championship title.
Marketing Initiative

JSW Cement’s new TVC emphasizes building strong communities and a greener planet

With music by A. R. Rahman, the JSW Cement TVC urges viewers to start building a stronger tomorrow.
Marketing Initiative

Flipkart goes #FullOnFab and we can’t handle it!

The brand skillfully leveraged social media to make users guess the next best product launch…
Marketing Initiative

Privé World Box Office: The go-to destination to enjoy must-watch movies from around the world

With the inception of Privé World Box Office, movie enthusiasts can now enjoy a selection of foreign language films that are easy to watch, relatable and entertaining.
Marketing Initiative

Hyundai India’s #BrakeOnStereotypes campaign busts misconceptions around women drivers

#BrakeOnStereotypes campaign shows how the art of driving is gender-neutral and focuses on busting this obsolete stereotype regarding women drivers.