Ubaid Zargar

Ubaid Zargar is the Principal Correspondent at afaqs!. He writes about advertising and marketing, focusing on digital marketing and marketing technology.

Advertising

Is audio advertising audible?

By Ubaid Zargar

Mar 22, 2023 05:30 IST logo

5 Min read

Advertising

Invalid traffic and SDK spoofing: The battle digital marketers must win to protect ad spend

By Ubaid Zargar

Mar 16, 2023 05:10 IST logo

2 Min read

Advertising

Samsonite’s new campaign motivates viewers to brush off adversities

By Ubaid Zargar

Jan 17, 2023 05:20 IST logo

4 Min read

POV

What will digital advertising in 2023 look like?

By Ubaid Zargar

Jan 10, 2023 05:30 IST logo

7 Min read

Marketing

As Alpenliebe completes 25 years in India, let the celebrations begin

By Ubaid Zargar

Mar 11, 2020 05:00 IST logo

3 Min read

Advertising

Nykaa's new campaign plugs social reform amidst Holi festivities

By Ubaid Zargar

Mar 10, 2020 05:20 IST logo

3 Min read

Advertising

BMW flexes bunch of fancy specs in latest ad films

By Ubaid Zargar

Mar 06, 2020 05:25 IST logo

2 Min read

Advertising

Pepsi India unveils new ad film, addresses social judgements and bullying

By Ubaid Zargar

Mar 05, 2020 05:30 IST logo

3 Min read

Advertising

NBA's new campaign introduces a challenge for Indian fans

By Ubaid Zargar

Mar 04, 2020 05:10 IST logo

2 Min read

Marketing

Corona Beer clears the air about its mistaken identity with Coronavirus

By Ubaid Zargar

Mar 02, 2020 13:28 IST logo

3 Min read