Media
Cinema advertising revives on the back of newer releases; industry estimates a 15% growth in festive season
TV attracts 70% of brand-building ad spend: Vikram Sakhuja, Madison
Marketers embrace CTV, Retail Media as emerging mediums of advertising
Sholay, RHTDM, Gangs of Wasseypur; can old hits lure advertisers to the theatres?
India considers new law to ensure fair transactions between big tech and news publishers
TV broadcasters to challenge Trai's directive on DD Free Dish channels: ET
JioCinema and Sports18 Network to stream Ultimate Table Tennis 2024 for free
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