Results for 'Akshay Kumar'


Akshay Kumar plays a thief in Kurkure’s new ad

Conceptualised by Wunderman Thompson, the film also features actor Samantha Ruth Prabhu.

Policybazaar and Akshay Kumar claim to take care of health insurance and hospital formalities in 30 minutes

The time assurance is interesting for it comes at a time when everyone is claiming to deliver goods/services in mere minutes.

Relaxo’s Sparx rebrands; out with self belief themed positioning

Steering away from the norm, the brand made the announcement on digital platforms before television.
Marketing Initiative

A first in 5 years, the World Television Premiere of Laxmii breaks TV viewership records

World Television Premiere of Akshay Kumar starrer Laxmii on Star Gold scores a massive viewership record with 6.3 Crore viewers and 2.6 crore impressions.
Points of View

'Brand face' is not interchangeable with 'campaign idea': Has the penny dropped?

A couple of admen wrote about this on social media in the context of Dabur Chyawanprash and Akshay Kumar. Will the needle move?

Harpic Mission Paani hosts India’s largest Waterthon on Republic Day

The 8-hour long Waterthon addressed the criticality of water for hygiene.

Kurkure tries to break everyday monotony in new ad…

… While sort of showing us the most memorable aspects of 2020.

Is Akshay Kumar the emerging khiladi of the hygiene and immunity world?

He's the face of Harpic and Dabur Chyawanprash. A look at his growing equity in the hottest segments of 2020.

Akshay Kumar is the new face of Dabur Chyawanprash

The new Dabur Chyawanprash campaign serves as a rallying cry, inviting Indians to keep their immunity strong for themselves & for the nation.

Akshay Kumar and Rana Daggubati to launch Socialswag, an influencer led market place

The app is set to be launched nationwide in February 2021.