Results for 'ALTBalaji'


ALTBalaji records 2x watch time growth

Grows viewership with an aggressive consumer strategy.

ALTBalaji has acquired 17.5% Stake in celebrity engagement platform, Tring

The investment and involvement of ALTBalaji in this space reinforces the potential of the booming celebrity commerce business in India.

Why ALTBalaji's Pantvaidya won't spend Rs 50 crore to acquire film rights

Instead, the company CEO is betting more and more money on creating new shows. The strategy is working. Turnover is doubling every year and customer acquisition costs have dropped.

ALTBalaji and Pay Point India join hands for deeper OTT penetration

The offline recharge for video-on-demand service is the first-of-its-kind industry initiative.
Viral Diaries

Viral Diaries: A chat with ALTBalaji's SVP - Marketing, analytics & direct revenue, Divya Dixit

WFH means consuming more OTT and digital content. How does the SVP - marketing of an Indian OTT platform, spend her day? Divya Dixit opens up on WFH

Brands vie for a share of the pie in latest social media trend

Brands reveal what they do best through humorous pie charts.

Performics India wins ALTBalaji’s global digital media duties

The account was won after multi-agency pitch.
People Spotting

AltBalaji's Sunil Nair joins Firework

He has been appointed as the CEO and MD for India operations.
People Spotting

Sunil Nair, COO, ALTBalaji moves on

He confirms the development to afaqs! over a call.

BBC News, ALTBalaji, The Quint win big at 3rd edition of Digipub Awards

During the course of the evening, 24 Gold, 19 Silver, six ‘Website Of The Year’ and two ‘App Of The Year’ awards were given away.