Results for 'Bigbasket'

Advertising

'Saadgi', a silent film by bigbasket, honours the enduring beauty of love

Humour Me's film tells the story of a couple's life, emphasising the importance of small moments and love's role in our lives.
Digital

Traversing the AI era of digital discovery and brand growth

Jyothirmayee JT, founder and CEO, HiveMinds, talks company’s growth and expansion, cookieless future, and more.
Marketing

Bigbasket unveils new logo, post-acquisition by Tata Group

bigbasket, now a part of the TATA Group will be known as bigbasket, A TATA Enterprise.
Marketing

Tata Digital acquires majority stake in bigbasket

This acquisition presents an attractive opportunity for Tata Group in its overall vision of creating a digital ecosystem.
Marketing

Why is BigBasket being accused of bullying on social media?

Coimbatore based grocery delivery startup dailybasket has accused major grocery e-commerce player BigBasket of bullying.
Marketing

From innerwear to books, grocery app Grofers aspires to leap beyond veggies

Known for grocery delivery, Grofers looks to become an all-rounder ecommerce platform, to rival Amazon, Flipkart, Licious, Myntra.
Advertising

Urban Company wants to humanise the mask…

… because, while it protects us, it also takes away our identity.
Distribution Diaries

"I will manufacture more products that require the least amount of labour": Mayank Shah, Parle Products

Ninety per cent of FMCG volumes are sold through traditional distribution channels, says the category head, Parle Products. Multiple channels must work for you to win in the current scenario.
Distribution Diaries

"It's not just about the brand anymore; it's about winning the supply chain game": Rasna's Piruz Khambatta

The brand's CMD talks about distribution learnings, supply chain hassles, and how 2020 will achieve 'that year in history' status
Marketing

Non-grocers turn to delivering groceries to ease lockdown stress

To meet the surge in demand, brands like Swiggy, Zomato, Domino's Pizza have re-purposed their offering to deliver grocery and household essentials.