Results for 'BMW'


Zomato, Coca-Cola, BMW, McDonald’s… brands are hosting concerts more than ever

Will on-ground events do for brand marketers what viral ad campaigns did for them in the last decade?

BMW appoints Rediffusion as lead creative agency in India

As part of its mandate, Rediffusion will work on brand strategy, creative, digital and dealer support communication.

Kia Motors' action-filled ad flick is playing right now

Eight cars, tons of features, and slick action are all packed in one smooth ad film.
Guest Article

"Our current worldwide tragedy is a slog, but it will have another side..."

... writes our guest author, in an essay about how digital transformation will lead to digital commerce.

BMW changes logo after 23 years; sees mixed reactions

It was last changed in in 1997. BMW’s first logo was spotted on aircraft and automobiles in 1917. The logo has been changed regularly since then

“There's more access to luxury today”: Pallavi Singh, BMW

A luxury specialist on top-end car marketing...

BMW pays sassy tribute to Mercedes CEO on retirement


BARC India Launches BARC India Media Workstation (BMW) online certification


Cheil appoints Neeraj Bassi as chief strategy officer


Mercedes-Benz Project X: Is this the face of the new age ad film?