BookMyShow launches BookMyShow Birthday #HappyHour with unique 'Prankvertising' campaign
The digital film, BookMyShow invites audiences to an exciting masaledar entertainment menu, encompassing cinema, live entertainment, and BookMyShow Stream.
BookMyShow to spearhead Lollapalooza festival in India as promoter and co-producer
The curiosity-driven campaign acted as a precursor to BookMyShow bringing the multi-genre music festivals ‘Lollapalooza’ to Mumbai, generating significant chatter all across social media.