Results for 'Bumble India'

Influencer Marketing

The Orry phenomenon: Can this desi influencer earn Kardashian-fame in Bollytown?

We discover the brand appeal of one of the most recognisable yet mysterious celebrity influencers.
Advertising

Bumble unveils new hyper-local campaign in five cities across India

With the new campaign, the dating platform also launched its latest OOH branding across multiple cities.
Marketing

Desi dating apps take on international rivals, matrimonial sites

Though the end goal is the same – to find a partner, maybe get married, Indian and international dating apps are positioned distinctly. We try to decode why.
OOH

Bumble launches New Out Of Home Campaign in India

Bumble’s latest OOH campaign aims to support the community to navigate their dating journeys and encourage women to make the first move.
Advertising

Bumble releases OOH campaign on the theme ‘You’ve Got This’

It takes a localised look at dating culture, tackling dating dilemmas that people commonly go through.
Advertising

Love in the times of a right swipe

After the COVID pandemic, how have attitudes towards online dating changed? We take a deep dive to find out.
Marketing

Leos were the luckiest on Bumble in 2021

The app revealed how India dated in 2021.
Advertising

Bumble revamps app - introduces ads for premium features

The ads talk about the different ways in which the premium features can help users find matches.
Advertising

Bumble gets 65-year-young Poonam Sapra to dole out dating advice for youngsters

Popularly known as 'Mother With Sign' on social media, her advice leans towards simplicity but is gold.
Advertising

Mumbai loves "slow dating" while Delhi prefers audio and video dates; Bumble urges people to make the first move from their homes

The campaign's two spots show us how youngsters from the two cities are approaching the dating game.