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Results for 'Bumble India'
By
Nisha Qureshi, Yash Bhatia and Ruchika Jha
Influencer Marketing
The Orry phenomenon: Can this desi influencer earn Kardashian-fame in Bollytown?
We discover the brand appeal of one of the most recognisable yet mysterious celebrity influencers.
By
afaqs! news bureau
Advertising
Bumble unveils new hyper-local campaign in five cities across India
With the new campaign, the dating platform also launched its latest OOH branding across multiple cities.
By
Aishwarya Ramesh
Marketing
Desi dating apps take on international rivals, matrimonial sites
Though the end goal is the same – to find a partner, maybe get married, Indian and international dating apps are positioned distinctly. We try to decode why.
By
afaqs! news bureau
OOH
Bumble launches New Out Of Home Campaign in India
Bumble’s latest OOH campaign aims to support the community to navigate their dating journeys and encourage women to make the first move.
By
afaqs! news bureau
Advertising
Bumble releases OOH campaign on the theme ‘You’ve Got This’
It takes a localised look at dating culture, tackling dating dilemmas that people commonly go through.
By
Aishwarya Ramesh
Advertising
Love in the times of a right swipe
After the COVID pandemic, how have attitudes towards online dating changed? We take a deep dive to find out.
By
afaqs! news bureau
Marketing
Leos were the luckiest on Bumble in 2021
The app revealed how India dated in 2021.
By
Aishwarya Ramesh
Advertising
Bumble revamps app - introduces ads for premium features
The ads talk about the different ways in which the premium features can help users find matches.
By
afaqs! news bureau
Advertising
Bumble gets 65-year-young Poonam Sapra to dole out dating advice for youngsters
Popularly known as 'Mother With Sign' on social media, her advice leans towards simplicity but is gold.
By
afaqs! news bureau
Advertising
Mumbai loves "slow dating" while Delhi prefers audio and video dates; Bumble urges people to make the first move from their homes
The campaign's two spots show us how youngsters from the two cities are approaching the dating game.
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