Results for 'ByteDance'

Points of View

TikTok’s suitors: Among Microsoft, Walmart, Oracle and Reliance, who makes the best match?

Pushed into a corner by a ban and regulatory hurdles, ByteDance is looking for buyers for its popular video app TikTok. It is a do or die situation.
People Spotting

ByteDance's Rohan Tyagi joins Triller as VP Marketing, India

He was the Associate Director of Marketing at ByteDance.
Social Media

Five Indian Premier League teams make their debut on TikTok

With the IPL postponed indefinitely, the teams have flocked to one of India's most popular apps (good and bad) to connect with their fans.
People Spotting

ByteDance’s Sachin Sharma joins LinkedIn

Before joining LinkedIn, Sachin Sharma was director, Sales and Brand Partnerships at ByteDance, the parent company of platforms like TikTok and Vigo video.
Social Media

YouTube to take on TikTok with a new app

The most popular video-sharing platform on the internet seems to have taken note of TikTok's drastic growth and popularity
Advertising

TikTok chooses McCann Worldgroup to handle a creative project

According to confirmed sources, the short video app had called for a pitch in December last year for a project and chose McCann Worldgroup.
Social Media

Celebrities, cricket and non-English content – Helo's potent mix for India

As Helo makes a major push for user acquisition with a national campaign, we catch up with the platform's head of entertainment Chhandita Nambiar
People Spotting

ByteDance India makes senior-level appointments

Hemant Arora and Narayanan Radhakrishan have joined as zonal sales head, West and national agency head, Global Business Solutions, respectively.
People Spotting

ByteDance appoints Kunaal Bhardwaj as Head India Business Solutions Marketing

He joins the company from Hashtag Poker.
Interviews

"Brands are adding TikTok to overall media plan": Sameer Singh

A chat with the head of monetisation of ByteDance India.