Results for 'Emami'

Advertising

Emami onboards Akshay Kumar as brand ambassador for its Boroplus Ayurvedic Antiseptic Cream

Advertising

Emami ropes in Katrina Kaif as the face of ‘Mantra’ spice range

Mantra Masala will be available in different pack sizes ranging from 8 gm to 200 gm at price points ranging from Rs 5 to Rs 110 across general & modern trade and e-commerce channels.
Marketing

Emami acquires strategic stake in Petcare Start-up Cannis Lupus Services India

The company has acquired 30% stake of the pet-care start-up.
Marketing

Emami launches ‘MANTRA’ a new brand for Spices

Revenue target of 15% from Modern Trade and E-commerce platforms.
Marketing

Marketing heads from Dabur, Emami, L’Oréal and Godrej Consumer Products, on innovation

The unnatural situation of the pandemic and extended lockdowns has compelled FMCG brands to innovate and cater to altered consumer needs.
Marketing

Zandu Chyavanprash launches a new variant fortified with natural jaggery (Gurh)

Made with precious Ayurvedic herbs, Zandu Chyavanprash Avaleha Jaggery (Gurh) with No Added refined sugar is Scientifically proven for 2X Immunity.
Interviews

"We will take share from both MNCs and regional brands": Mohan Goenka, Emami

With a Rs 15 crore to Rs 20 crore advertising budget, Emami is set to fight for share in the home hygiene segment with its EMASOL range of disinfectants.
Companies

Emami forays into Home Hygiene Space with ‘EMASOL’

Shikhar Dhawan has been roped as the Global Brand Ambassador for EMASOL.
Marketing

How large is the hand sanitiser market?

The volume has exploded, growing 10 times over the last year. But prices have imploded due to several factors.
Marketing

“People will carry sanitisers as a hygiene habit, but frequency of usage will decline”: Priti A Sureka, Emami

We look at Emami’s ‘hygiene’ ambitions as its iconic flagship brand BoroPlus turns into a vehicle for navigating newfound COVID terrain.