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Results for 'Emami'
By
Ashwini Gangal
Marketing
Marketing heads from Dabur, Emami, L’Oréal and Godrej Consumer Products, on innovation
The unnatural situation of the pandemic and extended lockdowns has compelled FMCG brands to innovate and cater to altered consumer needs.
By
afaqs! news bureau
Marketing
Zandu Chyavanprash launches a new variant fortified with natural jaggery (Gurh)
Made with precious Ayurvedic herbs, Zandu Chyavanprash Avaleha Jaggery (Gurh) with No Added refined sugar is Scientifically proven for 2X Immunity.
By
Shreyas Kulkarni
Interviews
"We will take share from both MNCs and regional brands": Mohan Goenka, Emami
With a Rs 15 crore to Rs 20 crore advertising budget, Emami is set to fight for share in the home hygiene segment with its EMASOL range of disinfectants.
By
afaqs!
Companies
Emami forays into Home Hygiene Space with ‘EMASOL’
Shikhar Dhawan has been roped as the Global Brand Ambassador for EMASOL.
By
Abid Hussain Barlaskar
Marketing
How large is the hand sanitiser market?
The volume has exploded, growing 10 times over the last year. But prices have imploded due to several factors.
By
Abid Hussain Barlaskar
Marketing
“People will carry sanitisers as a hygiene habit, but frequency of usage will decline”: Priti A Sureka, Emami
We look at Emami’s ‘hygiene’ ambitions as its iconic flagship brand BoroPlus turns into a vehicle for navigating newfound COVID terrain.
By
afaqs! news bureau
People Spotting
Ex-Britannia, Ex-Unilever Honcho, Neeraj Chandra joins Innoviti’s Board
Prior to this, Neeraj was with Emami as the CEO of their Consumer Care Division.
By
afaqs!
Companies
Emami joins hand with MAD Influence for its #NavratnaCoolChampi campaign on TikTok
#NavratnaCoolChampi campaign goes viral with 5 Billion views in just 3 days.
By
Abid Hussain Barlaskar
Advertising
‘Dabangg’ star Salman Khan dances to new ‘Fevicol Se’ tune for Emami’s Navratna Oil
This summer’s ‘Thanda Thanda Cool Cool’ ad comes with a ‘Chamatkaari Champi’ proposition.
By
Abid Hussain Barlaskar
Viral Diaries
“I don’t think any leadership should be like a policeman”: Harsh Vardhan Agarwal, Emami
In this interview for our Viral Diaries series, the director of the FMCG giant recommends that companies should prepare better for crisis scenarios.
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