Uber and other brands hopped on the bandwagon when Twitter's official account posted, asking users to roast 2020.

Instagram is extending the test of Instagram Lite to Indian users. It also announced the second version of 'Born on Instagram' for content creators.

The new feature allows users to curate content and make specific recommendations about products, places and posts.

The social media app has announced more branded content capabilities and released a new campaign video.

Anna, Orion, and Zoya get the ins and outs of the industry bang on each time. We tried to get a peek into their minds.

The campaign ‘Do Your Thing’ is a set of four films showcasing AR, music and editing features that allow users to create content.

Some view the algorithm as something that prevents content discovery rather than enabling it.

As part of the campaign, brands are invited to submit their briefs in the ‘Love Runs Deep challenge’ to have exclusive access to 25 creators to work with them free of cost.

This includes shopping from reels, IGTV videos and an integration with Facebook's messenger app.

Zomato Loot is an opportunity for customers miffed with its repetitive 'rich butter chicken' and 'creamy pasta' ads to make a Zomato ad themselves.