Results for 'Instagram'

Social Media

Zomato’s creative brief for users miffed with 'rich butter chicken' and 'creamy pasta' ads

Zomato Loot is an opportunity for customers miffed with its repetitive 'rich butter chicken' and 'creamy pasta' ads to make a Zomato ad themselves.
Social Media

Tropicana’s new AR effect lets Instagram users find out whether they are ‘Hawabaaz’ or ‘Asli’

Tropicana’s new campaign brings about a clear distinction between people who are doers and people who just talk, thereby celebrating the genuineness of the young generation.

McDonald’s launches AR game filter in partnership with Swiggy

‘Fries Down Challenge’ filter on Instagram allows netizens to savour McDonald’s fries virtually. Users with maximum score will win vouchers.
Social Media

Learning from Badshah’s social media soup – takeaways for influencer marketing

As rapper Badshah comes under scanner for feigning online popularity, we ponder how brands can separate the wheat from the chaff.
Social Media

Swiggy introduces 'Foodoshop' campaign via an Instagram AR lens

The campaign has been created by Dentsu Webchutney and aims to create a '2D restaurant experience' with green screen technology.

Flipkart ventures into social commerce: What does it mean for the ecosystem in India?

With 2GUD, Flipkart joins social commerce startups like Meesho, Bulbul, SimSim and GlowRoad. Google, Facebook and TikTok, too, have elaborate plans.

Artis converts its Instagram grid into a Sound Station

Artis launched this campaign, by converting their Instagram profile page into Artis Sound Station, where 7 tiles were transformed into the 7 notes of music.
Social Media

Levi's rallies for hope with social media influencers

The global clothing giant has got social media influencers, like Melvin Louis and Shakti and Mukthi Mohan, to say that we will dance together again.
Social Media

Instagram extends short video format 'Reels' to Tiktok starved India market

India is the fourth country, after Brazil, Germany and France, where this new 'short video' format (15 second videos) is being tested.
Social Media

OnePlus uses meme to remind how hard it was to come up with 'Nord'

As the release date nears, OnePlus teases fans about its upcoming budget model's name on social media.