Results for 'International Women's Day 2024'


Axis Bank questions the real implications behind the 'Girl Math' trend in its latest campaign

The campaign is conceptualised and produced by AutumnGrey, a Grey Group company.

ZEE5 celebrates International Women's Day 2024 with #NoNaariNoStory campaign

The campaign executed by Sociowash aims to foster dialogue on women's empowerment, well-being, safety, and security.

This Women’s Day, Swiggy teaches us ‘How to Eat like a lady’

The campaign is a dig on the unfair societal constructs and norms set up for women.

Can advertising be the antidote to toxic masculinity?

Learning and unlearning societal conditioning is incredibly hard; can ads set 30-second examples?

Almost 60 to 70% of our marketing spends will be on digital in 2024: NS Satish, Haier India

The brand celebrated its 20th anniversary in India in 2024 and unveiled a new brand slogan, ‘More Creation, More Possibilities’.
Marketing Initiative

IndiGo unveils 'Girl Power' murals at Guru Dronacharya Metro Station to commemorate Women's Day

The murals at Guru Dronacharya Metro, crafted by artist Anpu Varkey, reflect the aspirations of Indian women in aviation, symbolising equality and recognition.

boAt, in collaboration with Aishwarya Mohanraj, takes a stand against the objectification of women in songs

The company has also introduced 'Ai-tem', an artificial intelligence tool to recommend appropriate and empowering language when referring to women in music.

Dabur Vatika stands for gender equality in its #WomenOfSubstance campaign

The ad is rolled out in collaboration with Green Chutney Films.

Godrej Industries celebrates Women's Day with #InvestInWomen campaign

The campaign highlights the company's commitment to empowering women and acknowledges their pivotal role in driving success.