Results for 'Licious'

Marketing

Licious unveils a new brand identity

As part of the new identity unveil, the brand will sport a new logo and colour scheme.
Advertising

Licious roasts McDonald's and Burger King with print ad

The ad for its ready-to-cook burger patty product references the age-old rivalry between Burger King and McDonald’s.
Advertising

Brands ride on Mother's Day wave

A quick roundup of Mother’s Day ad campaigns 2022.
Advertising

Recent Swiggy ads focus on socialising at home

The ads show people ordering from the app while watching IPL matches together.
Advertising

“Our promise of freshness is also a pain point for us”: Santosh Hegde, Licious

Licious, known for its meat delivery, is now advertising its ready-to-cook meats. A chat with the brand's VP, marketing, about this sub-segment and consumption preferences across India.
People Spotting

Licious appoints Kiran Karthik Pandian as Vice President – Category

Prior to joining Licious, Kiran led a portfolio of durable product categories at Udaan.
People Spotting

Licious appoints Vidyanand Krishnan as Chief Customer Officer & Meeta Aggarwal as Chief Financial Officer

India’s first D2C unicorn continues to bolster its consistent & ambitious growth curve with strategic leadership hires.
Advertising

WATConsult bags ORM & Digital Listening mandate for Licious

The account was won following a competitive multi-agency pitch and will be serviced from the agency’s Mumbai office.
People Spotting

Santosh Hegde from Disney + Hotstar joins Licious

At Licious, he has been appointed as VP-Marketing.
People Spotting

Grofers' Prashant Verma joins Licious

At Grofers, he led marketing and growth for six years.