Results for 'Mamaearth'

Marketing

D2C channels enable deeper conversations, stronger relationships with customers: Honasa’s Zairus Master

The chief business officer of the house of brands shared the company’s strategy for its seven brands- Mamaearth, The Derma Co, Bblunt, Ayuga, Aqualogica, Dr. Sheth’s, and Staze.
Social Media

An X user criticises Mamaearth's products; CEO Alagh defends quality and offers to address concerns

The CEO assures the user that Mamaearth's quality is their guarantee and is available to address any concerns with their products.
Advertising

Mamaearth channels maternal wisdom in its 'Maa Paas Nahi To Mamaearth Hi Sahi' campaign

Mamaearth's Easy Tummy Roll-On soothes babies' digestive discomfort, using the traditional practice of hing-infused water for colic and gas relief.
Advertising

Mamaearth's latest campaign showcases the beauty of glass-like skin with its Rice Facewash

The film conceptualised by Havas Worldwide India captures the product's properties, offering a solution for achieving a radiant skin glow.
Brands

Mamaearth's parent company to merge two subsidiaries to avoid costs duplication: Report

The board approved the merger of Just4Kids and Fusion Cosmecutics to enhance efficiency, eliminate structured layers, and improve focus.
Media

Will 2024 be the year of Connected TV advertising?

Experts highlight CTV's transformative impact amid major events like elections and IPL, forecasting a significant shift in advertising strategies.
Companies

Femina and Mamaearth celebrate Beautiful Indians 2024, honouring kindness and inspiration

Notable awards were given to Tiger Shroff, Siddhant Chaturvedi, Ananya Panday, Kartik Aaryan, Bobby Deol, and many others.
Guest Article

Trending in the D2C world: Global selling

Our guest author discusses the emergence of Indian D2C brands as global players, paving the way for a new era in international consumerism.
Advertising

Shilpa Shetty Kundra and Ahsaas Channa shine bright in Mamaearth's winter campaign

The film has been conceptualised by Havas Worldwide India.
Marketing

Virtual try-ons: Closing sales or just a fleeting fad for brands?

With Google introducing AR beauty ads on mobile browsers, industry leaders discuss virtual try-ons and their influence across diverse markets.