Results for 'OPPO'


What’s with the true-to-life ads that aren’t so true after all?

As brands strive for authenticity, are these organic-looking ads up to the mark?

How creating a storm on social media led OPPO to sell Reno 8T within 10 days

Damyant Singh Khanoria, CMO, OPPO, believes that Reno 8T boosted the brand’s growth on the back of a segmented marketing campaign.

OPPO launches new campaign produced by OML

Last week, Ranbir Kapoor was seen throwing away a fan’s smartphone and it turned out to be a promotional video for Oppo Reno8 T 5G. Now, the brand has unveiled a campaign for the new product.
Points of View

Why is kindling controversy through deceptive marketing tactics the new rage for brands?

Recently, a viral video showed Ranbir Kapoor throwing a fan’s phone, which later turned out to be a part of OPPO’s campaign.

Ranbir Kapoor’s alleged foul behaviour revealed as a promotional gimmick for an Oppo Reno ad

Many fell for the video and the actor trended online for his entitled behaviour.

Brands’ head honchos star in their own product ads

It’s an exercise in personal brand building, while simultaneously endorsing their company’s products.

Brands which lit up the Diwali mood

A look at some of the ad campaigns which stood out.

OPPO celebrates Diwali with a new ad film focused on #InspirationAhead

The film sends a message about how different thinking can provide an out-of-the-box solution to a problem.

OPPO manages to hold an ever-busy Varun Dhawan still, with its F21s Pro

CMO Damyant Singh Khanoria talks about the microlens, phone shapes, and reveals the next big challenge.

What's getting smartphone buyers to flip and fold?

Samsung, Vivo, OPPO, Huawei have launched foldable phones in India.