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Year-End Special
Gen-AI
People Spotting
Results for 'OPPO'
By
Ubaid Zargar
Advertising
What’s with the true-to-life ads that aren’t so true after all?
As brands strive for authenticity, are these organic-looking ads up to the mark?
By
Akshit Pushkarna
Marketing
How creating a storm on social media led OPPO to sell Reno 8T within 10 days
Damyant Singh Khanoria, CMO, OPPO, believes that Reno 8T boosted the brand’s growth on the back of a segmented marketing campaign.
By
afaqs! news bureau
Advertising
OPPO launches new campaign produced by OML
Last week, Ranbir Kapoor was seen throwing away a fan’s smartphone and it turned out to be a promotional video for Oppo Reno8 T 5G. Now, the brand has unveiled a campaign for the new product.
By
Namah Chawla & Akshit Pushkarna
Points of View
Why is kindling controversy through deceptive marketing tactics the new rage for brands?
Recently, a viral video showed Ranbir Kapoor throwing a fan’s phone, which later turned out to be a part of OPPO’s campaign.
By
afaqs! news bureau
Advertising
Ranbir Kapoor’s alleged foul behaviour revealed as a promotional gimmick for an Oppo Reno ad
Many fell for the video and the actor trended online for his entitled behaviour.
By
afaqs! news bureau
Advertising
Brands’ head honchos star in their own product ads
It’s an exercise in personal brand building, while simultaneously endorsing their company’s products.
By
afaqs! news bureau
Advertising
Brands which lit up the Diwali mood
A look at some of the ad campaigns which stood out.
By
afaqs! news bureau
Advertising
OPPO celebrates Diwali with a new ad film focused on #InspirationAhead
The film sends a message about how different thinking can provide an out-of-the-box solution to a problem.
By
Shreyas Kulkarni
Marketing
OPPO manages to hold an ever-busy Varun Dhawan still, with its F21s Pro
CMO Damyant Singh Khanoria talks about the microlens, phone shapes, and reveals the next big challenge.
By
Pooja Yadav
Marketing
What's getting smartphone buyers to flip and fold?
Samsung, Vivo, OPPO, Huawei have launched foldable phones in India.
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