Results for 'Perfetti Van Melle'

People Spotting

Perfetti Van Melle appoints Apurv Pandey as Associate Director - Marketing

Previously, he was with HUL as Global Marketing Manager.
People Spotting

Perfetti Van Melle ropes in Akshay Kapoor as Associate Director - Marketing

He joins from Pernod Ricard India , where he was Senior Marketing Manager.
Marketing

Center Fruit serves tennis ball-shaped chewing gum in transparent packaging

The brand put 15 months of effort into this innovation as per Rohit Kapoor, director of marketing, Perfetti Van Melle; the gum’s parent company.
Marketing

Mentos rolls out limited edition edible emojis

The ‘Say Hello’ Mint, Strawberry, Orange and Rainbow packs have ‘12 different emoticon designs’ printed on each candy.
Advertising

Perfetti’s Rohit Kapoor on candy consumption in India…

We spoke to the company’s marketing head on sidelines of the launch of brand’s latest corporate film that stages Alpenliebe as the hero.
Marketing

Perfetti seeks 'behind the mask' market for Center fresh gum, mint

Rohit Kapoor, Perfetti Van Melle's director marketing (India), talks about consumption trends, and trying to position Center fresh as an 'essential'.
Advertising

Pulse adds masala to candy category; rivals get active

Digital

BJP's 'Main Bhi Chowkidar' campaign revives old Center Fresh ad

TV

Chatpata Khol Chatpata Bol

TV

Hello Wali Mint