Results for 'Too Yumm!'


When Virat Kohli failed to recognise Yashraj Mukhate in a Too Yumm! spot

Released on Instagram, it’s an excellent review of Disney+ Hotstar’s vertical video viewing for the Cricket World Cup.

Too Yumm! bets on Bigg Boss OTT 2 to target metro markets

Too Yumm! launched its new product on BiggBoss OTT. We spoke to VP, marketing to learn the idea behind it, marketing strategy and more.

Too Yumm announces Varun Dhawan as Brand Ambassador for their New Indian Namkeen Range

The film begins with his hero entry and swag during a movie shoot, spotlighting his chucklesome act with Too Yumm Namkeens in focus.

Too Yumm!’s ‘aloo bhujia’ spot deviates from its healthy snacking aura

Mullen Lintas’ Garima Khandelwal explains the unexpected turn.

Kinnect wins digital media mandate for Too Yumm!

The account was won following a multi-agency pitch.

Too Yumm! repurposes old ads; positions itself as 'binge-worthy' snack

With Virat Kohli being out of the country, Mullen Lintas decided to repurpose the content from the brand's previously released films.
People Spotting

Anupam Bokey joins Allied Blenders & Distillers as CMO

He was the CMO at Too Yumm! until May 2020.
People Spotting

Anupam Bokey moves on from Too Yumm!

He has been the CMO at Too Yumm! since 2017.
Points of View

Is brand loyalty a luxury we can no longer afford?

Today, people will buy whatever is available. What does this do to brand loyalty? Is it a luxury buyers can no longer afford? Where does that leave marketers?

How will advertisers target 'TV drop-outs'?

Is anyone at all worried?