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People Spotting
Results for 'Too Yumm!'
By
afaqs! news bureau
Advertising
When Virat Kohli failed to recognise Yashraj Mukhate in a Too Yumm! spot
Released on Instagram, it’s an excellent review of Disney+ Hotstar’s vertical video viewing for the Cricket World Cup.
By
Yash Bhatia
Marketing
Too Yumm! bets on Bigg Boss OTT 2 to target metro markets
Too Yumm! launched its new product on BiggBoss OTT. We spoke to VP, marketing to learn the idea behind it, marketing strategy and more.
By
afaqs! news bureau
Advertising
Too Yumm announces Varun Dhawan as Brand Ambassador for their New Indian Namkeen Range
The film begins with his hero entry and swag during a movie shoot, spotlighting his chucklesome act with Too Yumm Namkeens in focus.
By
Shreyas Kulkarni
Advertising
Too Yumm!’s ‘aloo bhujia’ spot deviates from its healthy snacking aura
Mullen Lintas’ Garima Khandelwal explains the unexpected turn.
By
afaqs! news bureau
Advertising
Kinnect wins digital media mandate for Too Yumm!
The account was won following a multi-agency pitch.
By
afaqs! news bureau
Advertising
Too Yumm! repurposes old ads; positions itself as 'binge-worthy' snack
With Virat Kohli being out of the country, Mullen Lintas decided to repurpose the content from the brand's previously released films.
By
afaqs! news bureau
People Spotting
Anupam Bokey joins Allied Blenders & Distillers as CMO
He was the CMO at Too Yumm! until May 2020.
By
Shreyas Kulkarni
People Spotting
Anupam Bokey moves on from Too Yumm!
He has been the CMO at Too Yumm! since 2017.
By
Shreyas Kulkarni
Points of View
Is brand loyalty a luxury we can no longer afford?
Today, people will buy whatever is available. What does this do to brand loyalty? Is it a luxury buyers can no longer afford? Where does that leave marketers?
By
Ashwini Gangal
Marketing
How will advertisers target 'TV drop-outs'?
Is anyone at all worried?
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