Results for 'Unilever'

Advertising

Unilever named Cannes Lions Creative Marketer of the Year

The consumer goods giant was last awarded this accolade in 2010.
Advertising

A young girl’s quest for Bukayo Saka’s autograph and why Persil destroys it

Persil’s new spot extends the brand’s partnership with Arsenal FC.
Brands

HUL’s ‘evaluating options’ for ice cream business, after Unilever announces plans to separate the business: LiveMint

The ice cream segment accounts for approximately 3% of HUL’s revenue.
Advertising

Shark Tank America's TikTok famous Scrub Daddy meets Yashraj Mukhate's Rasoda ft. Kokilaben

The influencer and composer comes together with Rupal Patel aka Kokila Modi to highlight the dishwashing sponge’s features.
Marketing

Unilever to roll out quantitative methodology to measure brands’ consumer appeal

The new measurement methodology will be implemented across Unilever's 30 power brands in first half of 2024.
People Spotting

Hemant Bakshi takes the helm at Ola as CEO

He was the executive vice president of Unilever marketplace and chairman of Unilever Indonesia.
Media

Unilever initiates global media review

It is also set to review its media planning and buying account in India, which is currently held by Group M's Mindshare.
People Spotting

Unilever's Krishnan Sundaram moves on after 23 years

The details of his next move are not known, as he has decided to take a short break.
Digital

Unilever partners with Accenture for next-generation AI

With this collaboration, Accenture will use its global AI lab to explore generative AI measures for Unilever.
Advertising

Rethinking 'Goodness': The perceived virtue of brand purpose in today's market

A ‘purpose’ and a product may not always align with each other, hence we must stop ‘force-fitting’ it in every campaign possible, say industry leaders.