Marketing

South & West gazing DS Group sets 10% of budget to ads, aiming for Rs 5,000 crore in confectionery biz

ITC and ITC Bingo! Mad Angles dominate at afaqs! Marketers' Excellence Awards 2024

KFC introduces K-POP, the all-new Korean Chicken Popcorn

Zepto partners with Reverie Language Technologies to localise its Zepto rider app

Rummytime and ClearTax team up to empower rummy players for ITR filing and nation building

The afaqs! Marketer's Excellence Awards & Conference 2024 is here

Herbalife India enters the skincare market with the Vritilife Outer Nutrition Range

KFC and KRAFTON India partner to unveil the limited-time KFC Zinger Box with BGMI rewards

JSW Group unveils the official team India kit for the 2024 Olympics, inspired by Indian terrain

Sekel Tech revamps its brand identity with a new logo and tagline showcasing innovation and evolution