Results for 'Bisleri'


Bisleri International partners with five IPL teams targeting youth to promote hydration

It plans to launch a campaign featuring limited-edition packs, in-stadium branding, digital content, and partnerships with Star Sports.
People Spotting

Bisleri elevates Tushar Malhotra as director of sales and marketing

Previously, he was working as head of marketing and international business for the brand.

Ayodhya's Ram Mandir inauguration becomes a brand bonanza

As devotees gather for the consecration of the temple, here are some of the brands that do not want to miss out.

Netflix’s Kho Gaye Hum Kahan is a lesson on seamless brand integrations

The movie has some exceptional brand integrations that work with the story naturally yet stand out, we take a look at all of them

Bisleri makes waves: Deepika Padukone on bottles, boosting youth connection and global aspirations

The brand’s latest campaign #DrinkItUp aims to make hydration fun and tackle water consumption habits. We spoke to Tushar Malhotra, head of marketing.

Deepika Padukone roped in as Bisleri's first global brand ambassador for the #DrinkItUp campaign

Padukone will also be part of all Bisleri product packaging.

Jawan fever grips brands: Zomato, Bisleri, Muthoot and more collaborate

A number of brands across categories are collaborating with the movie ahead of its release.

Bisleri partners With 'King of Kotha' to strengthen its presence in South India

The association features Dulquer Salmaan on Bisleri's limited-edition packs - 500 ML, 1 Litre, and 2 Litre.

How Bisleri is utilising IPL and other sports, to revamp its brand positioning

Tushar Malhotra, head of marketing, Bisleri, talks about the brand’s new campaign and future plans.

Bisleri launches #CarryYourGame campaign with a focus to stay hydrated

Through the film, Bisleri focusses on the Bisleri 500 ml pack as the ultimate hydration partner.