Results for 'Flipkart'

Interviews

“80% OTT content consumption happens on mobile”: Prakash Sikaria, VP, Flipkart

A chat with Prakash Sikaria on different aspects of advertising in the OTT space
Companies

Flipkart expands its furniture portfolio with the launch of ‘Perfect Homes Studio’

To offer a functional furniture range that is aesthetically pleasing and sleek; targeting metro and young buyers.
Advertising

Did DSP Mutual Fund cherry-pick 'Savings Committee' from Amazon, Flipkart & Nykaa?

It comprises 'Mr Filipe K. Art', 'The Amazing Family' and 'Ms. Khanayika'.
Advertising

Flipkart casts comedians and content creators in new ad films

The ads star stand up comic Varun Thakur and influencer Dolly Singh.
Marketing

Online platforms turn to private labels to boost profit

Having products under private labels has become a major strategy online players use to boost their profit margin.
Marketing

How Flipkart merged offline with online during the Big Billion Days sale

Flipkart ran QR codes on ZeeTV to drive commerce… 
Media

Flipkart launches 'Flipkart Video Originals’

The first creator to join the platform is Academy Award winner Guneet Monga.
Advertising

Flipkart and Amazon take different routes to festive sales

Flipkart ropes in popular faces, while Amazon chooses the traditional route...
Companies

Ascent Health hires Senior Ex-Flipkart Executive

He has been appointed as Vice President – Engineering
Marketing

"Moment of anxiety is when we open the doors to our sale": Amazon's Ravi Desai

Chat with a marketer with a 'sale' to sell.