Delivering ‘hypervalue’ is the focus of the B2C e-commerce platform Shopsy’s new campaign.

The Nothing phone recently sold out when Flipkart launched it on a live video. Here's why platforms like Myntra, Meesho are betting big on live commerce.

Through newer AR-led innovations, customers can virtually try on beauty products from leading brands before making the purchase decisions.

The collaboration would help Flipkart enter the audiobooks category with exclusive and licensed audiobooks through Pocket FM.

A few of the major accounts bagged are Flipkart, Adani, Cleartrip, and Healthkart.

He will be exiting the company after festival sales to pursue his entrepreneurial ambitions.

The sale of Nothing Phone (1) was live for just 10 minutes during the show and the entire inventory was sold off in a flash.

CarDekho will extend their tech-enabled auto discovery and comparison options for Flipkart’s ~400m users.

It is a healthy break from repetitive e-comm ads, where the influence of quick commerce is quite visible. 

The new campaign aims to communicate Flipkart’s commitment to democratizing e-commerce and premium brands.