It showcases the tiles' antibacterial, scratch-resistant, and easy-to-clean properties and aesthetics.

The campaign seeks to reiterate its dedication to customer satisfaction and commitment to serving customers.

The franchise has retained 17 partners from the previous season and added 13 new partners.

With this strategic partnership, it aims to engage millions of fans and become the ultimate companion for cricket enthusiasts.

The collaborations highlight its commitment to reliability and engagement while amplifying its presence and connecting with audiences.

The ace defender Fazel Atrachali will lead the side with Ram Mehar Singh as coach.

Mumbai Indians, Kolkata Knight Riders, Gujarat Titans, and Delhi Capitals are the teams that will be wearing HRX manufactured jerseys as part of the partnership.

The brand will showcase a 360-degree campaign called "Wear Your Smart" throughout the season to further cement its position in the smartwatch category.

The brand has roped in Hardik Pandya as the brand ambassador.

As many as 11 partners from 2022 have continued their association with the team, while 15 new partnerships have been signed.