Results for 'India'

Brands

Why is CRED not profitable yet?

In an Instagram Story, Kunal Shah, founder of CRED, had this to say.
Digital

Internet subscriber base declined in India in FY22: TRAI

According to TRAI annual report, the internet subscriber base in the country stood at around 824 million in 2022 compared to 825 million in 2021.
Media

Television industry registered a growth of 5% in FY21-22: TRAI

According to Telecom Regulatory Authority of India’s (TRAI) annual report, the industry also saw a surge of 24.7% in ad revenue.
Advertising

Cadbury Silk versus Cadbury 5 Star...

Mondelez pits its two subsidiaries against each other in a humorous OOH effort.
Media

Paradigm shift in Rural Market: Benjamin Mathew's Star FLOW workshop

Mathew shed light on macroeconomic analysis of the rural Indian market.
Media

Converting Old School Branding into Experiential Marketing: Tamanna Sharma, Earthling First

Tamanna Sharma shared her views on old school marketing methods versus digital.
Media

Design Thinking and customer experience transformation: Ajay Agarwal, KPMG

In his workshop, Ajay Agarwal expounded on design thinking.
Advertising

Indian ad spends estimated to grow at 10.7% in 2020: GroupM's report

the report forecasts Indian ad spends to reach an estimated INR 91,641
Advertising

SBI Life gives a father-daughter touch to its 'family first' narrative

Here is a quick look at the campaign and its ad films.
Advertising

Amazon promotes Suno with videos of its celeb narrators

The service was unveiled last year, and is being promoted across digital platforms.