Results for 'ITC'


ITC releases 'how to' spot for Savlon Hexa hand sanitiser

The Indian multinational conglomerate launched the sanitiser brand in April 2020. The first TV commercial for it was launched earlier this week.

20 years of ITC e-Choupal

An Indian initiative that provided internet access to the farmers of the country & empowered them to improve the quality of agricultural goods & the quality of life for farmers.

ITC to home deliver frozen food in 24 to 72 hours

We spoke to Sachid Madan, chief executive, frozen food, ITC, about the service that is now active in Gurugram, parts of Mumbai and Bengaluru.

After Kit Kat, now take a 'Bingo! break'

ITC's latest campaign for Bingo! - 'Lo Ek Bingo! Break' builds on the similar lines as that of Nestlé's campaign - 'Kit Kat Break To Banta Hai'...

ITC’s B Natural and Amway India collaborate to launch first of its kind immunity offering in Fruit beverages, with clinically proven ingredient

Two Industry leaders come together in a strategic partnership for the launch of B Natural + range.

ITC’s Savlon scientifically proven to protect against COVID-19 type Coronavirus

Savlon Handwashes and Soaps have also been validated for their strong protection against COVID-19 type Coronavirus* at more than 99%.

ITC puns on 'what's inside' in new spot for Sunfeast Dark Fantasy

The brand encourages people to look 'inside' in the music video that features youth icons, like Shruti Hassan, Ali Fazal, Barkha Singh, among others.

ITC's Sameer Satpathy on launch of Savlon Surface Disinfectant Spray in a short time

A chat with the divisional chief executive of ITC's personal care vertical about the newly launched Savlon Surface Disinfectant Spray
Distribution Diaries

Is this the ‘marketing moment’ Maggi’s rivals have been waiting for?

In conversation with author and brand consultant MG Parameswaran around the possibility of the brand's comeback, scope for 'others', marketing communication angle and more.
Post Lockdown

"The absence of household help has helped fuel demand"

Sachid Madan, chief executive - frozen snacks, fruits and vegetables, ITC, talks about how the frozen food market will change after lockdown