Results for 'ITC'

Marketing

What do large FMCG brands have to gain from going D2C?

ITC, Nestle, Dabur, HUL and Colgate have launched D2C platforms recently. Can these channels bring in sizable sales?
Digital

Garv hai humein is mitti par | Azadi ka Amrit Mahotsav

People Spotting

ITC's Rajnish Kumar moves on from the company

He was working as Head Digital and Direct To Consumer at ITC.
People Spotting

Karan Kumar moves on from DLF

Kumar joined DLF in 2019 as its first CMO.
Marketing

"Savlon secured 13X growth since it was acquired by ITC": Chairman and MD, Sanjiv Puri

The ITC Chairman and MD informed, "Sales through e-commerce channels have more than doubled during the year"
Advertising

ITC's new spot is a call to help Mumbai's dabbawalas

To help the society during trying times, ITC has launched ITC CARE Basket; an initiative in partnership/ collaboration with Akshay Patra.
Marketing

Will ITC’s All Rounder take the crunch out of Pran’s Potata?

Potata, the wafer thin potato cracker from Bangladeshi food company Pran has got netizens curious. But it has serious competition now.
Marketing

In conversation with 5 CMOs helming 'kitchen hack' brands

A chat with executives from ITC, Mother’s Recipe, iD Fresh Foods, Jubilant FoodWorks, Nilon’s about the ready to cook segment, at CMO Week – 2nd edition.
Advertising

Here’s how Bingo! Mad Angles wafers leapt out of billboards

The animated OOH initiative from ITC is aimed at informing consumers about Mad Angles’ newly launched packaging.
Marketing

“ITC wanted to establish a scientifically advanced range under Savlon portfolio”: Bluemarlin’s Ashwini Pable

Bluemarlin partnered with ITC to deliver design and branding solutions for ‘Nimyle’ and ‘Savlon’. The agency’s consulting director talks about it…