The online segment, which is still a fraction of the offline segment, is driving a new interest among digital savvy millennials.

Jewellery brands are ramping up their ad spends as the ‘big fat Indian wedding’ brings more pent-up demand.

The campaign film gives a sneak peek into the lives of 7 unique personalities who believe in rejoicing every expression that celebrates themselves.

...we analyse the growth of the category.

Associate Vice-President, Marketing, Tanishq