The campaign conceptualised by Publicis Worldwide and Saatchi Propagate portrays a wide spectrum of brides from diverse backgrounds at different stages of lives.

Prior to joining Publicis Worldwide India, Bhattacharya served as the National Head for Communications Planning at Motivator.

Nitin would be based out of Mumbai and report to Oindrila Roy, Managing Director, Publicis Worldwide India.

She will report to Paritosh Srivastava, CEO, L&K Saatchi & Saatchi and Publicis Worldwide, India.

The ad, once again, features Alia Bhatt and Ranveer Singh, who have now appeared in more than 12 MMT ads.

However, Indigo Consulting will continue to be a specialist brand within Publicis Groupe under Rajesh Ghatge and Jose Leon and will focus on Digital Business Transformation (DBT) solutions.

Featuring top brand advertisers, the campaign pointed out how these goods were the best partner to the fresh content on Zee.