Results for 'Saffola'

Marketing

Saffola introduces four new gourmet flavours in the oats range

With its latest offerings, the brand aims to further expand its relevance to newer audiences and occasions.
Advertising

Marico's Saffola Honey unveils new packaging on Sundarbans Day with a CGI ad

The campaign highlights that Saffola extracts natural and unadulterated honey from forests and pristine regions like Sundarbans.
Brands

Saffola now a ₹2,000 crore-plus brand, says Saugata Gupta : Report

The company's food business grew by 31 per cent in the latest December quarter.
Marketing

Marico expands its food play; plans to invest in new digital brands

The brand is creating a pool of brands which can play in the space of male grooming, food and personal care.
Marketing

Saffola adds healthy spreads to its range; launches mayonnaise, peanut butter

With this foray into healthy spreads, Marico is strengthening its foothold in the healthy foods and ready-to-eat segment.
Advertising

Saffola asks consumers if their honey brand is ‘100% pure’

Marico’s latest ad for Saffola Honey reinforces its claim of being the 100 per cent pure honey brand in the market.
Marketing

Is Maggi's '2 minute' proposition sandwiched between Saffola's '5 minutes' and Wai Wai's '0 minutes'?

While Wai Wai pushes its instant namkeen style avatar, Saffola Oodles promises a more honest preparation time - 5 minutes - as opposed to Maggi's 2...
Marketing

Dabur vs Marico: How two disparate desi FMCG giants ended up fighting

Despite having diverse origins, both the companies have already waged war over honey and hair oils. There is scope for more skirmishes in the near future.
Advertising

Saffolalife talks about the ‘unseen stress’ women face every day

In a poignant ad by Mullen Lintas, Saffolalife urges us to put our hero without a cape and her heart first this World Heart Day.
Marketing

Marico enters the hot ‘immunity-boosting’ space, launches Saffola kadha and golden turmeric milk mix

Called the Saffola ImmuniVeda range, it comes at a time when ‘immunity’ is the talk of the town, the range has to compete with the likes of Dabur as well.