Results for 'Snapchat'

Social Media

Snapchat to focus on content partnerships in 2023

Lakshya Malu, interim - market development lead, Snap Inc., says the company is partnering with content platforms like The Times Group, Mashable India, Vitamin Stree, etc.
Social Media

A dummy's guide to Snapchat

A closer look into the world of Indian Snapchat through an advertiser's lens
Advertising

Madison Media Ace and Snapchat come together to give a new look to ‘The Golden Wings of Park Avenue Fragrance’

Madison Media Ace and Httpool devised a strategy to bank on user behaviour.
People Spotting

Netflix hires ad executives from Snap

Jeremi Gorman and Peter Naylor have been roped in to develop global ad strategy and lead sales team.
Social Media

Snapchat turns the lens on shoppable commerce

With virtual shopping, branded AR lenses and lenses for Indian festivals - here’s how Snapchat is using AR to woo brands and users.
People Spotting

Durgesh Kaushik moves on from Snapchat

Lakshya Malu, the company’s manager for marketing development, will take over as the interim head.
Marketing

Snapchat focuses on the DNA of Gen Z in a new report

The report's lens is on the identity, communication, commerce, and connection of this cohort.
Advertising

Cadbury Chocobakes eclipses the Sun with a Snap

Snapchat filter covers the Sun, only active during eclipses, with a Cadbury Chocobakes Choc-Filled Cookie.
Advertising

Snap to let marketers buy its multiple ad formats in one set through its new ‘Multi-format delivery’ offering

It launches today (16 Nov) and includes offerings like Snap Ads, Story Ads, Collection Ads and Commercials.
Marketing

Snap blames Apple’s privacy update for Q3 earnings slump

The update is part of Snap’s causes for its revenue earning falling below expectations.