Influencers like Shehnaaz Gill, Barkha Singh, Jannat Zubair, Tony Kakkar, Nikki Tamboli walking down the ramp while revealing features of the new device.
vivo debuts new “To Beautiful Moments” campaign for UEFA EURO 2020™
As the official smartphone of the tournament, the brand is reinforcing its drive for global expansion and consumer connection through the world’s most beloved sport.
“Excessive phone use contradicts brand purpose”: vivo’s Nipun Marya on ‘Switch Off’ campaign
The brand’s cause-led campaign #SwitchOff is a rare sight in smartphone advertising, where much of the messaging is product-oriented and dominated by new tech.
‘5G-enabled smartphone’: Marketing lure or future-proofing?
While telecom operators are yet to roll out 5G services in India, top phone brands are actively pushing 5G enabled devices into the palms of Indian smartphone users.