The 90-second spot was created by DDB Sydney and directed by Steve Rogers.

Volkswagen had released a short ad film on the occasion of Dusshera last year as well.

Ashish Gupta and Abbey Thomas of Volkswagen India talk about the brand’s new communication strategy and approach.

The campaign has been conceptualized by DDB Mudra Group

The film conceptualized by DDB Mudra Group highlights the thrill and joy of driving the new Volkswagen Virtus.

Last week, Skoda announced a new SUV called Kushaq. A quick, whimsical dive into what the name means and entails.

The German carmaker has pulled its ad, which featured a little girl eating a banana in front of the Audi RS 4, after criticism.

The ad shows a dark-skinned man being pushed around by a fairer hand and has since drawn a lot of backlash from the international community.

It's the new car buying age. From choosing the model to having it delivered to your doorstep, all with a click of a few buttons online.

He zooms in on the impact of behaviour on marketing.