Results for 'Wakefit'


Wakefit's new ad parodies Shah Rukh Khan's '70 Minute' monologue from Chak De India

The ad film encourages youngsters to prioritise their sleep and health above any toxic work cultures.

Wakefit unveils Happy Home Index 2024 by 'Eavesdropping on Homes'

It has launched 'The Soft Rock Cafe' campaign to highlight a report that contains insights of India’s relationship with homes.

Wakefit's 'The Office' inspired year-ender mockumentary

The video humorously shows the 2023 journey of the brand, including the not-so-appreciable stuff.
People Spotting

Prateek Malpani moves on from Wakefit

Malpani headed brand and media for the startup for over two years.

Amidst surge in hotel prices in Ahmedabad due to World Cup final, Wakefit offers free accommodation

The brand is offering an exclusive opportunity for cricket aficionados to spend the night at Wakefit’s Bodakdev outlet in Sarkhej-Gandhinagar, Ahmedabad.

Wakefit turns to AI to transform Ayushmann Khurrana into a kid for its latest campaign

Prateek Malpani, head of brand marketing, Wakefit, reveals the whys and how's of this kiddish campaign.

Wakefit: How to race to Rs 1,000 crore in sales without losing money

Wakefit makes mattresses, pillows and furniture. How exciting can that be, you wonder. Prepare to be surprised.

Wakefit gives IKEA a sarcastic print ad welcome to Bengaluru

The ad (in Swedish) appeared in Bengaluru's edition of 'The Times of India', giving the company pointers about the city.
People Spotting

Wakefit's Parasar Sarma joins Connect and Heal as Chief Marketing Officer

He will spearhead growth, and devise the go-to-market strategies for the brand.

Wakefit has Sumeet Vyas go on a tirade against “return to office”

The actor smells a conspiracy between companies calling employees back to the office and the virus.