Marketing

Unilever will provide products from its portfolio of hygiene and sanitation brands to help OYO create a cleaner and hygienic stay for customers.

Here's a quick chat with Amit Tolani, chief marketing officer, CEAT Tyres, on coping with the current times.

On the sidelines of the Britannia Marie Gold My Start-up campaign, we spoke to Subramanyam about how the rules of marketing have changed in 2020.

As per the report from the worldpanel division of Kantar, Dabur, Vim, Sunfeast, Brooke Bond, and Patanjali have joined the billion CRP club this year.

But what are the prospects of the packaged variant of Panchamrit, a food offering for the gods traditionally prepared by the devotees themselves?

From selling movie and concert tickets to streaming live events now, the brand's co-founder and director Parikshit Dar talks about survival.

'Sneakerheads' will have to shell out anywhere between Rs 10,000 and Rs 13,999 to own a pair of the limited edition kicks.

Consumers on 2GUD can view a video feed created by influencers across topics and categories and shop for products curated by creators in a virtual store.

'Redskins' is considered a racial slur against Native Americans. In the present atmosphere, it looks like the name just has to go or the brands will.

It's an in-app feature that lets you create short videos, edit them with special effects, and then share them.