Marketing

In our weekly series, we interview chief marketing officers to find out what influences their strategies and how they navigate the ever-changing marketing landscape.

The brand continues its longstanding partnership with the men's team for the 2024 T20 season.

The HP logo will make its debut on the Maranello F1 cars ahead of Miami Grand Prix scheduled for May 3-5.

Grandmasters collaborating with tech, AI, or educational firms could forge successful partnerships, say brand strategists.

This new tool helps restaurants convert social media footfall to business with just one click.

At 18,123 units sold, the luxury car maker has clocked the highest-ever financial year sales in its 30 years of Indian operations. Lance Bennett, vice president, sales & marketing explains how.

The partnership aims at redefining the landscape of cricket entertainment through content and live events.

The paints company plans to beat distemper and the unbranded sector.

The partnership aims to improve foundit's brand visibility and spread the passion of badminton players globally.

The VIDA V1 will serve as the official electric scooter for the event, covering all official requirements.