Marketing

Marketing

Zomato invites you to Bhature and Chole's wedding...

The emailer campaign invites customers to witness the marriage of chole and bhature at their dining table...
Marketing

Mondelez sues Parle over latter’s Oreo lookalike Fabio

But Oreo wasn’t really the first to introduce the black cookie and cream biscuit to the world.
Marketing

OPPO to launch new phone series with Varun Dhawan as ambassador

OPPO’s partnership with Dhawan aims to position the F series and the new F19 Pro 5g as the smartphone of choice for youth.
Marketing

Plant-based meat and dairy brands are wooing not vegans, but ‘flexitarians’

A fast growing group of plant based meat and dairy brands are trying to find a place in the Indian consumer’s daily food and nutrition routine.
Marketing

"The return rate of our core consumers is 90 per cent": OYO’s Mayur Hola

The global brand head speaks about their latest campaign, the power of OYO’s tech, and weighs on in-house teams versus agencies.
Marketing

Cinépolis And The Himalaya Drug Company join Forces Through ITV And Motivator To Ensure High Safety Standards

Defining A New Standard of Safety, The Brands Join Hands To Provide A Secure And Protected Environment For Moviegoers.
Marketing

Nielsen’s new id resolution system for global attribution measurement

The new solution delivers metrics that enable advertisers to better evaluate ad effectiveness and optimize budgets across platforms
Marketing

Why is BigBasket being accused of bullying on social media?

Coimbatore based grocery delivery startup dailybasket has accused major grocery e-commerce player BigBasket of bullying.
Marketing

Jeep told to park the ‘Cherokee’

The chief of the Cherokee Nation tribe in the United States wants various brands to stop using Native American names and imagery.
Marketing

Unacademy picks Sachin Tendulkar as brand ambassador, to drive 'sports learning' content

Tendulkar will conduct a series of live interactive classes which will be available to Unacademy learners on the platform.
Marketing

Zomato invites you to Bhature and Chole's wedding...

The emailer campaign invites customers to witness the marriage of chole and bhature at their dining table...
Marketing

Mondelez sues Parle over latter’s Oreo lookalike Fabio

But Oreo wasn’t really the first to introduce the black cookie and cream biscuit to the world.
Marketing

OPPO to launch new phone series with Varun Dhawan as ambassador

OPPO’s partnership with Dhawan aims to position the F series and the new F19 Pro 5g as the smartphone of choice for youth.
Marketing

Plant-based meat and dairy brands are wooing not vegans, but ‘flexitarians’

A fast growing group of plant based meat and dairy brands are trying to find a place in the Indian consumer’s daily food and nutrition routine.
Marketing

"The return rate of our core consumers is 90 per cent": OYO’s Mayur Hola

The global brand head speaks about their latest campaign, the power of OYO’s tech, and weighs on in-house teams versus agencies.
Marketing

Cinépolis And The Himalaya Drug Company join Forces Through ITV And Motivator To Ensure High Safety Standards

Defining A New Standard of Safety, The Brands Join Hands To Provide A Secure And Protected Environment For Moviegoers.
Marketing

Nielsen’s new id resolution system for global attribution measurement

The new solution delivers metrics that enable advertisers to better evaluate ad effectiveness and optimize budgets across platforms
Marketing

Why is BigBasket being accused of bullying on social media?

Coimbatore based grocery delivery startup dailybasket has accused major grocery e-commerce player BigBasket of bullying.
Marketing

Jeep told to park the ‘Cherokee’

The chief of the Cherokee Nation tribe in the United States wants various brands to stop using Native American names and imagery.
Marketing

Unacademy picks Sachin Tendulkar as brand ambassador, to drive 'sports learning' content

Tendulkar will conduct a series of live interactive classes which will be available to Unacademy learners on the platform.