Results for 'Ajio'


V-Day? U-Day? No. Me-Day.

As expressions of romantic love become cliche, brands turn to self-love this Valentine’s Day.

Single or Taken? AJIO says celebrate Me-Day not V-Day

AJIO aims to shift the focus from romantic love to self-love, encouraging everyone to indulge in retail therapy and embrace their uniqueness.

AJIO's new ad urges viewers to turn Valentine's Day into Self-Celebration Day

The #VdayNahiMeDay campaign, conceptualised by Youngun focuses on self-love and fashion therapy.

AJIO introduces AJIOGRAM to empower 100 fashion startups from India

It includes exclusive homegrown D2C brands across men's and women’s clothing, footwear and accessories.
Branded Content

Terribly Tiny Tales collaborates with AJIO to launch Raksha Bandhan IP 'Tied For Life' S1

The collaboration brings together a series of short stories that showcase the diverse dynamics, memories, and emotions that siblings share.
Guest Article

Onam gives national brands a grandstand view of the Kerala market

Our guest author talks about how tailoring brand communication to resonate with Malayalees could spell success for national brands.

AJIO join hands with Megalodon

AI marketing communications company, Megalodon will assist AJIO in creating visually stunning & engaging content that resonates with their target audience.
Influencer Marketing

Should brands be cautious of associating with toxic influencers?

Political parties, just like brands, are investing in influencer marketing to appeal to the youth. However, what happens when a said influencer’s content begins to become toxic? Shouldn’t brand safety be a priority for all brands? Let’s ask some experts.

AJIO launches ‘Fashion’s Most Wanted’ campaign with Shraddha Kapoor and Rana Daggubati

The campaign film highlights Shraddha Kapoor and Rana Daggubati on the run while flaunting the world’s biggest brands.
Marketing Initiative

AJIO presents It's A Girl Thing India Powered by Reliance Digital and Co-Powered by SUGAR Cosmetics Culminates On A Resounding Note

IAGT India brought attention to significant issues and challenges that young girls/ women face in India and around the world.